国产探花’s ‘Detroit Innovation and Adaptive Reuse Panel’ with Bedrock, Michigan Central Station and the City of Detroit
Detroit and nearby cities have emerged as leading laboratories for creative and innovative conversations focused on adaptive reuse and revitalization. Meanwhile, other national cities that have struggled to reinvent their iconic and historic downtown buildings for new uses are taking notice.
On November 21st, 国产探花 hosted an inspiring evening of dialogue and discovery at the ‘In conversation: Detroit innovation and reuse’ panel in downtown Detroit. This event brought together visionary leaders and creative minds to explore the transformative power of adaptive reuse in revitalizing Detroit’s urban landscape. Speakers from Ford’s Michigan Central Station, the City of Detroit, 国产探花 and Bedrock joined the multidisciplinary panel to examine strategic planning and key technical advances that make urban adaptive reuse projects successful.
Case studies included Michigan Central, Hudson’s Site and Book Tower, one of the nation鈥檚 largest adaptive reuse projects that has transformed surrounding properties, too. Together, these projects total over 3 million ft2 of renovated space across the city.
Panelists included:
- Russell Baltimore, Assistant Director, Planning and Development, City of Detroit
- Melissa Dittmer, Head of Place, Michigan Central, Ford
- James Witherspoon, Senior Vice President, Architecture and Design, Bedrock Detroit
- Craig Schwitter, Senior Partner, Chair of the Global Board, 国产探花
- Nate Berg (Moderator), Fast Company
Watch the full panel discussion below:
From revitalizing the historic Book Tower into a vibrant mixed-use development to reimagining Michigan Central Station as a hub for innovation and mobility to transforming Hudson’s Site into a dynamic urban space, this conversation highlighted the innovative strategies and sustainable design practices that underpin 国产探花 and our collaborators鈥 commitment to Detroit’s regeneration. The panelists shared insights on overcoming challenges, fostering community engagement, and creating resilient urban environments that honor Detroit’s rich heritage while paving the way for its future. The panel also tackled the concepts of mission, flexibility, and futureproofing which are shown to lead to city making and gainful results.
Key Lessons Learned
Revitalizing Detroit through adaptive reuse
Detroit’s history of disinvestment has left numerous vacant buildings, many of which are historic and hold significant cultural and architectural value. Panelists emphasized the importance of preserving these structures to maintain the city’s unique character. As Russell Baltimore noted, “Culturally, without those buildings, Detroit would be a much different place. The soul of this area is with the buildings that are here.” Recognizing the hidden value in old buildings, developers have caught on to the fact that these structures, though not the cheapest to buy and often more complicated and expensive to restore than new constructions, hold immense potential. This price sensitivity poses challenges, as adaptive reuse projects can sometimes be more costly than new constructions.
Strategic collaboration and community-centric development
The role of city government and other stakeholders in facilitating adaptive reuse projects was a key theme. Russell explained, “My role is to help make sure that the projects do happen, and they do the best job they can. We advocate for the best result we can have.” This collaborative approach ensures that adaptive reuse projects not only preserve historical buildings but also spur increased activity and development in their neighborhoods.
The discussion delved into the ethos of adaptive reuse, with a particular focus on the Book Tower project. James Witherspoon, speaking on Book Tower, “It couldn’t just be another office building conversion. It couldn’t just be a residential conversion, frankly, because it needed to sort of be a place unto itself.鈥 Panelists emphasized that the goal was not merely to restore old buildings but to create places that significantly give back to the community. “It’s not just about restoring this old building, but about making it do more, give back to the community, and re-spark action in the neighborhood,” Nate Berg noted.






Rapid redevelopment and connectivity challenges
Detroit’s rapid pace of redevelopment was highlighted as a unique characteristic. “Detroit is so unique in the speed of this redevelopment. The acceleration has been fast, and we’ve seen such change in the last decade or more,” Craig Schwitter remarked. This rapid pace has been driven by collaborative efforts between philanthropy, government, and corporations. Connectivity and scale were identified as major challenges for Detroit. The city’s vast area and the difficulty of connecting different neighborhoods pose significant hurdles. Despite these challenges, there have been notable successes in targeted areas, such as the Livernois and the Live Six neighborhoods. The need for a coordinated approach to connect various successful projects across the city was emphasized.
Innovative and future-focused projects
The Michigan Central Station project was highlighted as an example of how adaptive reuse can transform long-neglected spaces into vibrant community hubs. Melissa Dittmer spoke on Michigan Central Station, 鈥淏ecause of everything that we learned through the pandemic and everything that’s happened with cultural, racial and other movements, it has made us stop and rethink, what do we want to do with the station? We are setting up a 600,000ft2 building to be a place for everyone, or at least everyone can see themselves in a small portion of that building, and be invited.鈥 The restoration aimed to create more than just an architectural showpiece but a space that actively contributes to the surrounding neighborhood.
The project also highlighted the need for adaptive strategies to respond to changing societal needs and aspirations. Another critical theme was the importance of decarbonizing the environment through adaptive reuse. Craig highlighted the importance of recognizing the carbon value in existing buildings, stating, 鈥淚t鈥檚 surprising to think that a building鈥檚 carbon content is often overlooked. We should focus on acquiring older buildings because they already contain reusable carbon.鈥 By acknowledging and valuing the carbon content in buildings, we can significantly promote more adaptive reuse projects
Beyond downtown Detroit
The panel concluded with a focus on the potential for adaptive reuse projects outside of Detroit’s downtown core. Numerous historic buildings, such as old galleries and theaters, hold significant value and affection within their neighborhoods. Specific examples like the Alger Theater and the Vandy Ballroom were mentioned, noting ongoing restoration efforts. Additionally, smaller industrial buildings and old factories are being transformed into lofts and residential spaces, illustrating the creative possibilities of adaptive reuse.
By preserving and repurposing historic buildings, cities can maintain their unique architectural heritage, stimulate economic development, and create vibrant, sustainable communities. The collaborative efforts of city officials, developers, and architects are essential in ensuring the success of these projects, paving the way for a brighter future for urban development.








